Newlon Home Ownership wanted a fresh new website that would give the impression of a developer rather than a charitable housing association. First time buyers aspirations are just the same as any private buyer and this website stands alone from the main group website. So we set about creating a site that was clean, white and modern, whilst allowing Newlon’s staff to manage the entire website through the popular WordPress content management system (CMS).
The website helps Newlon manage their sales and allows customers to register for each property and fill out a full shared ownership application form and digitally sign the form online.
The highest ranking page on the site is the shared ownership mortgage calculator which receives a very high number of hits per day drawing traffic to the rest of the website.
The website is ‘Mobile Optimised’ or ‘Web Responsive’ which allows it to be accessed on a range of handheld devices.